Home Services · Case study
Lighting up the map, one search at a time
From hard-to-rank to dominating more than 85% of local searches for yard lighting.
The challenge
Despite excellent work, Illuminating Washington was buried beyond position 20 for "yard lighting" and related searches across most of its service areas.
What Map Winners did
- 01
Optimized the profile for high-intent keywords
Focused on ready-to-buy terms like "landscape lighting" and "outdoor lighting installers."
- 02
Doubled down on geographic relevance
Built strong local relevance across their Washington service areas.
- 03
Showcased real work
Uploaded optimized images, client project photos, and consistent profile posts to build trust and engagement.
The results
Illuminating Washington now dominates more than 85% of yard-lighting-related searches in its city. Rankings improved steadily over several months into durable, long-term authority, driving consistent leads and stronger brand recognition, with no ad spend.
Backed by Map Winners' 200% ROI guarantee. Founder Buddy Rathmell has spent the last several years focused entirely on Google Business Profiles and local SEO. This is the same system, run for you.
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